How to Use AI for Your Copywriting

AI can still be a mystery to those working with copy and content. 

Kerry Harrison makes AI accessible, showing practical ways to save time - while keeping your human creativity in the mix! 

• Discover the main AI writing tools including ChatGPT, Claude, Gemini (Bard), and Copilot.
• Learn how to use AI for research, planning and ideation.
• Explore how AI can help you write a whole range of copy
• Understand the key considerations and challenges of using AI tools
• Use AI to edit your writing, making it more compelling and concise

ABOUT THE PRESENTER

Kerry Harrison is an AI Educator and copywriter, specializing in using artificial intelligence to augment human creativity. Over the last five years, she has co-created the world’s first AI gin, crafted an AI Queen’s speech for Wired Magazine, brought the award-winning Cheltenham Science Festival AI curator to life – and has spoken about AI both nationally and internationally. She has won two DMA Awards for Best Use of AI.